Core Backlip solution
Scrolling Announcement Bar for Shopify, Wix & Ecwid
A scrolling announcement bar gives a storefront a compact place for one message that matters now. BL Scrolling Announcement Bar helps merchants surface a promotion, launch, free-shipping reminder or operational update across Shopify, Wix and Ecwid.
Choose one clear message
The bar works best when it states what is happening, why a visitor should care and where they should go next. Do not combine a sale, newsletter invitation and delivery policy in one running line.
Match the message to the store moment
| Moment | Useful message |
|---|---|
| Promotion | State the benefit and end date where relevant. |
| New collection | Name the collection and link to it. |
| Store update | Use factual wording and remove it when outdated. |
Keep it readable on mobile
Use adequate contrast, a short sentence and a scrolling speed that a mobile visitor can read. Do not place the bar over navigation, checkout controls or important product information.
Platform-specific guides
Read the Wix announcement-bar guide or the Ecwid announcement-bar guide. Explore the Backlip product overview or Install on Shopify · Install on Wix · Install on Ecwid.